Thai Nguyen– tag –
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Pigs raised on tea leaves: Thai Nguyen's bid to brand "green-tea pork"
Thai Nguyen University of Agriculture and Forestry tested blending 1–5% green-tea powder on 72 pigs. It has trademarked "green-tea pork," which commands a 20% higher live-weight price. We explain the branding of Vietnamese livestock and the key points for Japanese sourcing and processing. -
Keeping each village's character: Thai Nguyen's largest tea region takes on a unified brand
Vo Tranh, the largest tea region in Thai Nguyen province (2,600 ha of tea, 17 OCOP products), has begun moving toward a unified brand while retaining the character of each village. We consider the aim of combining ethnic-minority culture with tea tourism, and the sourcing implications that Japanese tea buyers should read into it.
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